| Building Address: | 1370 Broadway, New York NY 10018 |
| Zip Code: | 10018 |
| Neighborhood: | Penn Plaza/Garment |
| Borough: | Manhattan |
| Stories: | 17 |
| Year Built: | 1922 |
| Building Class: | B |
| Block & lot: | 00812-0049 |
History of 1370 Broadway, Manhattan, NYC
1370 Broadway, also known as the Fischel Building, is a prominent office building located at the northeast corner of West 37th Street and Broadway in Midtown Manhattan's Garment District. It was originally constructed in 1922, featuring masonry sidewalls and concrete-encased steel framing with concrete floor and roof decks. The building stands 16 stories tall and encompasses approximately 279,533 square feet of office space.
Over the years, 1370 Broadway has undergone several renovations, with significant modern upgrades in recent decades, including lobby enhancements, modernization of elevator cabs, new freight elevator, updated bathrooms, and common corridors. A notable addition is a stylish 3,200-square-foot rooftop lounge that offers tenants an urban oasis with seating areas, a serving counter, and panoramic views of Midtown Manhattan.
Strategically positioned between Times Square and Herald Square, the building benefits from exceptional accessibility, being close to all major public transportation hubs such as Penn Station, Port Authority Bus Terminal, Grand Central Terminal, PATH trains, and multiple subway lines.
In terms of ownership history, the building was owned by Invesco Real Estate until January 2025, when Sentry Realty acquired the property for approximately $75.5 million. This transaction reflects the building’s status as a significant commercial asset within Manhattan's competitive real estate market. Prior to the latest sale, SL Green Realty Corp. had announced agreements to acquire the building as part of their strategic expansion in Midtown Manhattan.
1370 Broadway continues to serve a diverse tenant base including tech companies, new media firms, and creative sector businesses, drawn by its blend of classic architecture and modern amenities, alongside its prime Midtown location.
1370 Broadway
1370 Broadway, New York, NY 10018
Located at the northeast corner of West 37th Street in the Garment District, Manhattan.
Known as the Fischel Building.
Building Overview
- Constructed in 1922
- Renovated in 1995, with recent lobby upgrades
- Building height: 16-17 stories
- Total building size: approx. 234,846 - 279,533 square feet
- Building class: B
- Typical floor size: approximately 16,700 - 17,000 square feet
- Ceiling heights ranging from 11'2" to 15'1"
- Construction: Masonry sidewalls and concrete encased steel framing with concrete floor and roof decks
Location Highlights
- Situated in Midtown Manhattan between Times Square and Herald Square
- Close proximity to major transportation hubs including Penn Station, Port Authority Bus Terminal, Grand Central Terminal, PATH trains, and multiple subway lines (B-D-F-M-N-Q-R)
- Nearby amenities include numerous restaurants, shops, and the vibrant Garment District
Building Amenities at 1370 Broadway, Manhattan, NYC
1370 Broadway is a classic Manhattan office building that has undergone significant renovations to provide modern and efficient workspace with distinctive character.
General Building Features
- Ceiling heights ranging from 11'2" to 15'1", ideal for various ceiling treatments
- Efficient side-core floor plates providing exceptional light and air
- Tenant-controlled HVAC system with cooling provided by water-cooled and air-cooled packaged units on each floor
- Heating supplied by four oil-fired low pressure cast iron steam boilers
- Electrical service providing 12,700 amps at 120/208 volts from multiple services
- Fully addressable centrally monitored fire alarm system, standpipe, and full sprinkler system for fire/life safety
- Wired Gold Certification ensuring maximum choice and distribution of fiber connectivity with multiple phone and data providers, including Verizon Copper & Fiber, Cogent Fiber, and others
- Energy Star label awarded in 2014 recognizing operating efficiency
Capital Improvements
- New modern lobby and building entrance completed in 2013
- Modernized elevator cabs and upgraded freight elevators
- Renovated bathrooms and common corridors throughout the building
- Brand new rooftop deck opened in 2021, available for all tenants
Elevators
- Two overhead traction freight/service elevators running at 350 feet per minute
- Elevator capacity of 3,500 lbs each
Rooftop Lounge
A stylish, contemporary 3,200-square-foot rooftop lounge offers tenants a distinctive urban oasis. Features include various seating areas, a serving counter for food and drink, a dramatic promenade with views over Midtown Manhattan, and carefully designed durable materials and architectural lighting.
Office Tenants at 1370 Broadway, Manhattan, NYC
1370 Broadway is a 16-story, 279,533-square-foot office building located in Midtown Manhattan, between Times Square and Herald Square. The building hosts a diverse range of tenants, including firms from tech, new media, fashion design, and creative sectors.
Among the notable tenants identified for this property are:
- Rosenthal & Rosenthal Inc
- Preferred Home Care
- Gerber Childrenswear LLC
The building offers a variety of office spaces, including partial and entire floor leases, with floor sizes ranging from approximately 8,900 to 16,800 rentable square feet. It features high ceilings (up to 15'1"), modernized common areas, and a newly designed 3,200-square-foot rooftop lounge amenity with panoramic views of Midtown Manhattan.
1370 Broadway is known for its excellent transit access, situated within minutes of Penn Station, multiple subway lines, and major bus routes, providing tenants with superb connectivity in New York City.
1370 Broadway in Manhattan offers a choice of top-tier internet providers due to its Wired Gold Certification, guaranteeing tenants the maximum level of choice when selecting an internet service provider. This certification ensures full distribution of fiber connectivity throughout the building, providing the best infrastructure for uninterrupted service.
Some of the leading internet providers available in Midtown Manhattan include:
- Verizon Fios: Known for high speeds up to 2 Gbps and excellent customer service.
- Astound Broadband Powered by RCN: Offers both cable and fiber services with speeds up to 1.5 Gbps.
- Spectrum: Provides speeds up to 1 Gbps with widespread coverage.
These providers offer various plans suitable for different needs, from streaming to high-speed data transfers.
1370 Broadway is strategically located in Midtown Manhattan, sitting at the southeast corner of 37th Street and Broadway. This location allows for easy access to several key transportation hubs:
- Penn Station (Amtrak & NJ Transit): Approximately 3 minutes away.
- Port Authority Bus Terminal: About 6 minutes away.
- Grand Central Terminal (Metro North): Around 9 minutes away.
- PATH Trains: Conveniently accessible nearby.
- Major NYC Subway Lines: Including the 1, 2, 3, B, D, F, M, N, Q, R, and W lines.
The area is bustling with activity, surrounded by renowned locations like Times Square, Herald Square, and Bryant Park.
Office Tenants Rented / Leased 1370 Broadway- MadaLuxe Group leased 9,048 SF
- R3 CEV leased 4,479 SF
- Jay Suites leased 16,786 SF
- Rosenthal & Rosenthal leased 57,625 SF
- Lane Crawford leased 1,100 SF
- IG Equities leased 3,700 SF
- Kohler Ronan LLC Consulting Engineers leased 1,650 SF
- Paul Davril Inc. leased 40,353 SF
- Crunch leased 20,000 SF
- Columbia Property Trust leased 500 SF
Nearby Office Tenants Leased- Boston Consulting Group leased 193,295 SF at 10 Hudson Yards
- Yext leased 58,194 SF at 1 Madison Ave
- Phoenix Constructors leased 55,000 SF at 100 Broadway
- Consulate General of the Kingdom of the Netherlands leased 17,000 SF at 1 Rockefeller Plaza
- Gerling America Insurance Co. leased 14,853 SF at 100 Park Ave
- Postworks New York leased 11,000 SF at 100 Avenue of the Americas
- Melkonian Capital Management leased 7,168 SF at 1 Bryant Park
- SMEG USA leased 2,713 SF at 10 Rockefeller Plaza
- Jared Finkell, MD leased 500 SF at 10 Downing St
- Century Pharmacy leased 500 SF at 10 Rutgers St
Nearby Retail Tenants Leased- Polo Ralph Lauren leased 11,000 SF at 1055 Madison Ave
- La Mar leased 9,000 SF at 11 Madison Ave
- Burger & Lobster leased 8,900 SF at 1 Bryant Park
- New York Kids Club leased 4,000 SF at 11 Fifth Avenue
- 10 Downing leased 3,400 SF at 10 Downing St
- Clean Table leased 2,000 SF at 101 Seventh Avenue
- Sweetgreen leased 2,000 SF at 10 Hudson Yards
- Duane Reade leased 1,888 SF at 100 Broadway
- Choza Taqueria leased 1,000 SF at 100 Park Ave
- The Original Soup Man and Crema Lita leased 614 SF at 10 Rockefeller Plaza
